Video Editor

Job Summary

The Social Media Video Editor will execute the end-to-end post-production workflows for short-form video content distributed across TikTok, Instagram Reels, YouTube Shorts, and Meta advertising managers. Key duties include slicing raw assets into high-performance organic loops, developing text overlays and text animations, creating variations for A/B testing campaign tracks, and working with marketing analytics data to systematically improve audience watch-time metrics.

Qualification

Candidates must demonstrate the following technical baseline, communication, and environmental benchmarks:

• The Reel / Portfolio Requirement: A robust, highly scannable digital portfolio or video reel demonstrating expert pacing, native mobile typography usage, and successful monetization/growth metrics for fashion or lifestyle products.
• Linguistic Fluency: Exceptional written and verbal English communication skills, critical for aligning with remote copywriters and tracking platform trends.
• Workspace Readiness: A fully optimized independent editing suite with the processing capacity and storage required to manage uncompressed multi-platform video pipelines smoothly.

Experience

Candidates must demonstrate verified proficiency across short-form pacing strategies, video tooling software, and direct-to-consumer aesthetics:

Core Video Post-Production Mastery

• Professional Longevity: 3+ years of professional video editing experience operating inside a design agency, creative house, or digital media brand framework.
• Platform Native Architecture: Proven experience editing high-engagement short-form vertical assets specifically optimized for TikTok, Instagram Reels, and paid social channels.
• Tool Stack Fluency: Absolute proficiency using professional post-production suites like Adobe Premiere Pro, CapCut, Final Cut Pro, or equivalent native timeline engines.
• Retention Psychology: A deep, structural understanding of modern pacing, sequence logic, hook optimization, and psychological retention triggers.

Direct-to-Consumer Content Strategies (Preferred)

• Fashion & Apparel Domain History: Prior experience editing post-production assets for DTC, fashion, beauty, or lifestyle consumer goods ecosystems.
• Performance Marketing Alignment: Direct familiarity with UGC-style editing parameters, consumer psychology, and building direct ad creatives optimized for click-through rate (CTR) improvements.
• Motion Graphics & Design: Practical exposure handling basic text animations, kinetic subtitling, transitions, and foundational graphic design apps like Canva, Adobe Photoshop, or Figma.
• AI Tool Integration: Experience deploying modern AI-driven editing workflows (e.g., auto-caption generation engines, smart re-framing utilities, background cleaning modules).

Key Responsibilities

Short-Form Creative Production & Optimization

• Transform Raw Ingestions: Edit high-volume raw content blocks into conversion-focused vertical video loops engineered to hold high audience retention.
• Apply Native Enhancements: Synthesize and integrate subtitles, stylistic text overlays, smooth transitions, trending audio loops, sound effects, and light motion graphic sequences.
• Engineer Ad Variations: Structure and render multiple creative variations of central ad formats to support continuous A/B testing efforts within performance marketing frameworks.

Brand Stewardship & Asset Management

• Maintain Visual Cohesion: Ensure all completed video cuts adhere to strict brand guides, core color profiles, aesthetic pacing, and modern typographic hierarchies.
• Repurpose Existing Content: Audit legacy footage, influencer reviews, and lookbook clips to breathe new life into stale channels with platform-specific trend variants.
• Govern Asset Libraries: Systematically catalog raw b-roll, audio stems, project source files, and final exports to ensure high team velocity.

Campaign Collaboration & Trend Analysis

• Partner Cross-Functionally: Brainstorm asynchronously alongside internal brand managers, copywriters, and content creators to map outbound campaign directions.
• Monitor Internet Culture: Maintain an active pulse on micro-trends, rising audio tracks, systemic algorithmic layout adjustments, and competitive fashion brand mechanics to inject fresh insights into weekly sprints.

Skills Required:

• Design / Art / Fashion / Media
• Sales / Marketing / Business / Management